Japan Professional Hair Care Market - Forecast(2020 - 2025)
Japan has the second largest cosmetics market in the world competing with the United States at number one. EU-Japan Center for Industrial Cooperation conducted a study which revealed that skincare and hair care products make up more than two-thirds of the entire Japanese cosmetics industry. Japanese beauty products focus on utilizing the benefits of simple yet powerful ingredients. The range extends from their face washes to their hair care products which are used by professionals to provide treatment and advanced therapies. Japanese beauty seems to center around the concept “less is more.” The products are traditionally simple, toxin-free, and made from natural ingredients such as rice bran, different types of seaweed, camellia oil, Adzuki beans, and marine clay. The growing environmental pollution has led to an increase in hair problem cases all over the world which has been a key driver for providing preventive as well as curative solutions for hair care. In 2017, the Japanese Profe...